Distribution channels play a vital role in the success of any business. Choosing the right distribution channel can help an organization achieve maximum value to...
Distribution channels play a crucial role in the success of a business. This chain comprises distributors, wholesalers, and retailers who come together to manufacture and...
Research plays a critical role in determining the in-depth details about the product or services. Many businesses use different types of market research to understand...
Understanding the market and its competitors is crucial for any business. Porter’s Five Forces Model is a widely used framework that helps in analysing and...
Finding the right selling price for a product can be a challenging task for any business owner. It requires thorough market research to determine the...
In the service sector, delivering exceptional service to customers is paramount for business growth. To sustain this growth, businesses must comprehend and assess the needs...
Identifying the sales and market potential is crucial for any business to succeed. It involves studying market trends, identifying future potential and threats, and understanding...
Customers are the lifeblood of any retail business, and understanding their diverse buying behaviours is essential for success. By recognising and categorising different types of...
In today’s business world, retail formats play a crucial role in addressing customers’ expectations and influencing their store choices. A retail format is a type...